Julien Macdonald SS/15.

Julien Macdonald’s Ready-to-Wear SS/15 collection was a slow burner.

Awash with geometric Great Gatsby style prints and knee-length bodycons, the opening pieces were nothing too show stopping. The audience were more preoccupied spying Abbey Clancy and Tanya Burr in the FROW than the designs they had come to see. Macdonalds usual audience don’t seem the type prepared to spend a mint on such boring run of the mill pieces and if he knows his demographic at all, who is he designing for?

The drab opening left the press curious, Macdonald’s usual style was pushing out high glamour from start to finish, all embellished trumpet dresses with a blinding amount of glitter. So far the collection was boring and deflatingly highstreet, nothing to call home about.

When half the collection had been shown the show started to pick up as a sweetheart off the shoulder cut empire line dress stormed the runway in a flurry of tulle and metallic lace. A somewhat jellyfish silhouette reminiscent of scuba diving, a very subtle nod to summer.

Fashion photographer Dan Cowley said the pieces were “Remarkably crafted” and while this is true, Macdonald has upcycled many elements of his collection from AW/14, same hair, same makeup, and same materials. Most of the gowns were chiffon and lace with diamond encrusted detail and had a subtle Aquamarine theme. An idea that has proved popular so far for the coming season and is very in character for Macdonald compared to previous seasons.

The flourishing finale fresh out of the studio was a floor length lace wedding dress with a short train. The detailing was nestled and layered around the lower region of the dress and thinned out towards the top to give a faux nude look. The traditional essence of the piece was skewed as the model-bride had ditched the veil and instead had pieces of lace instilled in her hair. As his first wedding dress on the catwalk it was impressive. Simple and elegant but not what he is known for, could this be symbolic of change at the atelier of Macdonald?

Maybe its because I'm a Londoner.

Hey everyone,

A lot of exciting things have been happening with me lately, mainly due to the fact that Iv recently moved to London! I must have gotten too in tune to the "£2 a pint" north because I cant help but scoff at every product/bus fair/tube fair/ticket price/service tip.....basically anything that costs anything and being a student on top of all this isn't really fair on my bank balance. Being in the busy city has kept me on my feet and being the cheapskate I am Iv devised a list of the best apps to save you bucks and help you get around in London!


1. Timeout London:


Timeout London is a great app that let you know what's going on in and around your area and central London, It gives recommendations for everything from Art Galleries and events to café's and restaurants and on top of that it shows you how to get tickets to events cheaper than the door price. If you're really stuck on places to go then you can just hit the "most popular" button and it will show you what everyone else liked. This is a good app for Planning


2. City Mapper:

Citymapper is an app which uses your current location (Location button on for this app) to help you find any destination you need to get to whether it be a pub, shop or tube station. You just type where you want to go and hit "Get Route" and the app takes you to a page of travel options (see second image). It gives you options for walking, bus, bike, taxi, tube, what's safest for rain and it will calculate how much it will cost and how long it will take you to get there. Once you've chosen your transport method it takes you to a map which has the instructions laid out beneath an aerial view map of where you are. It even has a working compass on the map so if you're walking in the wrong direction it will tell you! This app is great for Travel.

3.Runtastic:

If, like me, you don't want to pay for the gym but still fancy staying in shape then Runtastic is perfect. It uses your location to map out your running journey and works similarly to the Nike+ app in the sense that it shows you how long you've been running, how many calories you have burned and lets you choose what music you'd like to listen to while you run. It also has a feature for speciality training such as 10k training, weight-loss and marathon runners. It also gives the option of "story running" in which the app uses your earphones to deliver a live-story that is affected by your running. For example, you may be running from zombies and the earphones will reflect that as you hear them getting closer behind you. You have the option of one free story "run for those who cant" and the rest are around the 99p mark. This app is perfect for Fitness.

4. Farm Hero Saga. 

I'm recommending Farm Hero Saga because its my go-to when im on the Tube. 1. You don't need internet to use it, AWESOME 2. You don't need signal to use it, AWESOME 3. Its really fun and occupying for when you have long distances to travel, AWESOME. Just try and not play this while walking anywhere because you WILL get too involved in the game and end up shouting "oh crap" in public and/or walking into a small child. Lesson Learned. This app is good for Killing Time.


xoxo

Fashion-Fox.


PS. Apologies if this is becoming confusing, since beginning my degree in Fashion Journalism I have decided to revert back to my original alter-ego "Fashion Fox" and I am happily back into the swing of blogging regularly and have some great posts and videos scheduled for you guys.

Street Style: London Fashion Weekend.

So last week I attended London Fashion Weekend and reported the Julien Macdonald catwalk for Platfform magazine, it was seriously mindblowing, mainly due to the sheer amount of embellishment and detail in all of the pieces. Whilst milling around the little shopping stalls etc quite a few outfits caught my eye so I decided to photograph them for you all, enjoy!


We bumped into the lovely Celia Orford keeping it simply stylish by wearing block colour basics, mainly blacks and pastels, but jazzing it up with a fabulous faux-fur caramel coat from Zara (around £100). I especially love the black skinnies and black heeled ankle boot combo as it brings an essence of effortless style while keeping the attention on the coat.

Jessie took the opposite approach by using layering to create an effortlessly chic piece. I feel like this outfit is a good representative of London fashion culture as it uses a mix of street and high fashion to create one overall piece. The bottom is very tailored and floaty whereas the top is all about textures and layering to create a cluster and fall effect.
Coat: H&M
Necklace: Zara.
 Catheryn Smith wore this bubblegum pink soft box coat, a reoccurring theme at London Fashion Weekend was defiantly the emphasis on outerwear as the main focus piece, as is evidenced here by the large overcoat taking main stage within the piece.
Coat & Glasses: Both ASOS.

Nasreen used a variety of textures and colours to create this outfit. A blue fur coat, Lime silk scarf and Fringed suede boots combine to create a crazy mash-up of all this seasons trends.
Coat: Topshop
Necklace: Accessorize.

Micheal Taylor incorporated a traditional British heritage within his piece as he adds a red tartan scarf to a quilted coat. He also carries a rough and ready brown leather duffle bag, the ideal balance between prim and country. The white shirt underneath his coat was customized by Micheal to add black buttons which give the shirt an overall sheer look
Coat: River Island
Bag: ASOS

Joao + Yvonne channeled a very Italian style outfit with sharp tailoring an classic prints. Joao wore a cape coat he had made in Portugal with Italian Leather gloves and a crisp white shirt and trouser combo. Yvonne wore a gingham coat from Paul and Joe coupled with a simple lilac shirt dress. LFW brought a whole mix of different cultures into one place.

Little Mistress Competition:

Little Mistress are an online womenswear brand who seem to specialise in girly cuts and classic dresses. As part of the E-tail PR blogging competition I was asked to pick any pieces from the site to style my own ideal outfit. This piece features a LBD dress layered with a floral pencil skirt. The use of an LBD as a top section means that you can wear it twice as a dress and as a two-piece. The floral in the skirt draws the eye as the mesh blouse-top acts as a simple but stylish base layer.

What I like about the skirt is the way in which it almost looks like the flowers are painted, like a form of artwork. I always look for artwork in fashion because fashion should be about expression and beauty and passion and culture in the same way that art encompasses these societal details and expresses them to an audience or in this case just anyone you meet.

More posts soon, guys!

CelestialMoonRock .xx

PS. Im in London this week for a Uni interview and for London Fashion Weekend (IM AN OFFICIAL REPORTER FOR PLATFFORM MAGAZINE) so I swear to do some posts on that while im there.

WHATS BEEN GOING ON WITH YOU?!?

I know that on this blog it must seem like im the flakiest thing since Greggs pasties, so allow myself to explain some SUPER DUPER EXCITING stuff that's been going on with me.

 SO first it was my 18th birthday on the 5th *champagne cork pops* so I partied for that. Shortly after I spent birthday money on LeedsFest tickets etc etc yadda yadda yadda spend spend spend.

BUT THEN,

I recieved an Interview for my first choice Uni "London College Of Fashion"

So I was pretty pumped and planning outfits and printing of journalism pieces for my portfolio........

AND THEN

I received an offer to have a Telephone Interview to Intern at RedRock Fashion Studio in Northampton!


So obviously I was freaking out about that and tweeting like you aint even seen........and then my E-mail alert went off and it was kinda weird cause I don't get important e-mails im barely 18. So I went on my e-mail and saw an e-mail from a girl id tweeted a few weeks back..........ASKING IF I WANTED TO REPORT LONDON FASHION WEEK FOR A MAGAZINE WHICH, UM, YES PLEASE, THANK YOU MA'AM, GODDAMN THIS IS EXCITING.


NEVERTHELESS, I have some posts and videos planned, Im still deciding between a How-to-style and a "__ Ways to wear" on a certain pair of gorgeous Gingham Trousers......all shall be revealed in coming months. 


Bear with me young padawans and I promise to make more time for you (and your fabulous requests for Dan to style me, that'll be a laugh)


Kaycia xx